{"id":45464,"date":"2021-02-11T06:22:58","date_gmt":"2021-02-11T13:22:58","guid":{"rendered":"https:\/\/www.clearvoice.com\/resources\/what-is-an-infographic\/"},"modified":"2025-04-08T15:42:54","modified_gmt":"2025-04-08T22:42:54","slug":"what-is-an-infographic","status":"publish","type":"post","link":"https:\/\/www.clearvoice.com\/resources\/what-is-an-infographic\/","title":{"rendered":"Infographic"},"content":{"rendered":"

We’re here to help you choose the most appropriate content types to fulfill your content strategy. In this series, we’re breaking down the most popular content types to their most basic fundamentals \u2014 simple definitions, clarity on formats, and plenty of examples \u2014 so you can start with a solid foundation.<\/strong><\/p><\/blockquote>\n

What is an infographic?<\/h2>\n

As a hybrid of \u201cinformation\u201d and \u201cgraphics,\u201d the infographic is a visual communication device that tells a complex story graphically using designs, images and a minimal amount of copy.<\/p>\n

Why produce an infographic?<\/h3>\n

A great infographic doesn\u2019t just communicate a complex concept uniquely, but the best make you want to share it with others because they\u2019re creative and jam-packed with practical info.<\/p>\n

It may begin on a data sheet, but thanks to the work of a writer and graphic designer, a compelling flow can be created that keeps eyeballs affixed as they move down the page.<\/p>\n

Sure, you could serve up data with old-fashioned bullet points, relying on percentage signs, decimals and pie charts to tell your story. But you probably shouldn\u2019t unless your goal is to put people to sleep.<\/p>\n

\"\"<\/p>\n

The long and short of it<\/h3>\n

Here\u2019s a quick breakdown of how to think about infographic lengths (with examples):<\/p>\n